If you’re running a WooCommerce store, getting customers to spend more per order is always a smart move. But how do you make that happen without being pushy?
The answer is upselling and the WooCommerce upsell plugin.
By recommending extra products that go well with what the customer is already buying, you can gently encourage larger purchases and even boost your sales by up to 30%.
Now, WooCommerce does let you show upsell products by default, but it’s pretty limited. Those suggestions only show up on product pages, and you don’t have much control over how they appear.
That’s where upsell plugins come in handy. They make it easy to display related items not just on product pages, but also during the cart, checkout, and even after checkout.
Many of these plugins let you fine-tune your offers to match what your customers really need.
The only problem?
There are a ton of upsell plugins out there. So, to help you skip the guesswork, I’ve gone ahead and picked out some of the top WooCommerce upsell plugins based on different upselling strategies.
Go through the list, explore their features, and find the one that fits your store best.
Increase your order value and sales by up to 30% by offering upsell offers using the best WooCommerce upsell plugin.
Table of contents
- Do You Really Need an Upsell Plugin for WooCommerce?
- How to Choose the Best Upsell Plugin for WooCommerce?
- 9 Best WooCommerce Upsell Plugins to Boost Sales
- 1. UpsellWP
- 2. YITH Frequently Bought Together for WooCommerce
- 3. One Click Upsell Funnel for WooCommerce – WP Swings
- 4. ShopEngine – Upsell Widget for Elementor & Gutenberg
- 5. Cart Upsell for WooCommerce – Skrotron
- 6. One-Click Upsell Funnel for WooCommerce by Plugify
- 7. Best Upsell for WooCommerce by IdentixWeb
- 8. WordPress Sales Funnel Plugin
- 9. WooCommerce Checkout Add-Ons
- Proven Upselling Strategies to Boost Your Average Order Value
- Best Practices for Successful Upselling in WooCommerce
- Conclusion
- Frequently Asked Questions
Do You Really Need an Upsell Plugin for WooCommerce?
WooCommerce does offer built-in upsell functionality, but it’s quite limited.
To get the most out of upselling, a plugin can give you a serious edge. Here’s why it’s worth considering:
1. Upsell Across the Entire Funnel
With the default setup, you’re restricted to upselling only on product pages.
On the other hand, many WooCommerce upsell plugins let you place offers on the cart page, during checkout, and even after the purchase. This means you can guide customers to buy more at multiple points during their journey.
2. Higher Average Order Value
By presenting relevant offers at several stages, you increase the chances of customers adding extra items to their orders, helping to grow your revenue with little effort.
3. Smarter Recommendations
Unlike WooCommerce’s basic product suggestions, upsell WooCommerce plugins use smarter logic. Some tap into customer behavior, past purchases, or browsing activity to show more personalized and relevant product suggestions.
4. Track Results and Improve
Many upsell tools include performance tracking, so you can see which offers are converting and fine-tune your approach over time.
In short, while you can start with built-in options, the best upsell plugin for WooCommerce gives you the flexibility, insights, and features needed to scale your sales strategy effectively.
How to Choose the Best Upsell Plugin for WooCommerce?
Picking the best upsell plugin for your WooCommerce store isn’t just about adding features; it’s also about making sure everything runs smoothly. Here’s what to look for before you decide:
1. Cost-Effectiveness
Before anything else, make sure the plugin fits your budget.
Look for a solution that offers solid features at a fair price, one that gives you good value without overspending.
2. Seamless Compatibility
The plugin should work well with your existing WooCommerce setup, including your theme and other plugins. Poor compatibility can cause conflicts and slow down your store.
3. Rich Feature Set
You’re choosing a plugin to go beyond WooCommerce’s default upselling options. So, go for one that offers versatile upsell types, like product add-ons, bundles, one-click offers, or post-purchase suggestions.
4. Flexible Customization
Avoid rigid templates. A good upsell WooCommerce plugin should let you tweak layouts, colors, and messaging so your upsell offers match your store’s branding and design.
5. Reliable Support & Regular Updates
Strong customer support makes a big difference when you run into issues. Also, make sure the plugin is actively maintained, frequent updates help fix bugs and keep it compatible with the latest WooCommerce versions.
Choosing the right upsell plugin helps you unlock the full potential of upselling without risking your store’s performance. So, use this checklist as a guide before making your pick.
9 Best WooCommerce Upsell Plugins to Boost Sales
These nine plugins are built to help you upsell in multiple ways, whether it’s on product pages, in the cart, at checkout, or even after purchase.
Browse through the list and find the one that fits your store’s upselling strategy best.
1. UpsellWP
UpsellWP is an all-in-one upsell and cross-sell plugin for WooCommerce that helps you display personalized offers throughout the customer journey.
From product pages to the thank-you screen, this plugin covers every upselling opportunity, including pop-ups, post-purchase offers, and countdown deals.
With UpsellWP, you can offer discounts in multiple formats, such as fixed price, percentage off, or even freebies. Post-purchase upsells come with urgency-boosting countdown timers to drive fast decisions.
A standout feature is that it lets you set custom upsell conditions based on order value, user behavior, roles, and coupon use.
There are also 10 ready-made upsell and cross-sell campaign templates to help you quickly launch effective strategies that increase conversions and improve customer experience.
Key Features
- Add a “Frequently Bought Together” section on product pages
- Display tailored upsell offers on cart pages
- Use one-click order bumps at checkout and timed offers after purchase
- Recommend add-ons or related items on thank-you pages
- Trigger offers via pop-ups during the shopping flow
- Set rules based on user behavior, order history, total spent, and more
- Upsell services like warranties, gift wrapping, and customization with cart add-ons
- Encourage repeat purchases with next-order coupon codes
- Enable the “Double Your Order” feature for fast volume increases
- Built-in templates with customization tools to match your branding
- Control where upsell widgets appear on your site
- Schedule campaigns ahead of time, ideal for sales and seasonal promos.
Pricing
UpsellWP follows a freemium model.
- The free version comes with limited features.
- Premium plans start at $55/year for 1 site, $79/year for 5 sites, and $159/year for up to 25 sites.
Best For
Store owners aim to upsell throughout the customer journey with personalized offers based on behavior.
Use UpsellWP’s timely upsell popups to boost your sales by 11.09%.
2. YITH Frequently Bought Together for WooCommerce
If you want to boost sales by recommending related products directly on product pages, this plugin from YITH is a solid pick. It’s focused entirely on the “Frequently Bought Together” upselling technique.
Instead of just promoting premium or upgraded products, you can use this plugin to suggest items that naturally go well with the customer’s main product. It’s a great way to increase average order value while improving convenience for your shoppers.
For example, someone buying a DSLR camera might also need a memory card and a card reader. With this plugin, you can group those items together and display them right on the product page, just like Amazon’s “Frequently Bought Together” feature.
By showing customers what others typically buy as a bundle, you’re tapping into social proof and making it easier for them to add more to their cart.
Key Features
- Create unlimited product groupings for upsell bundles
- Customize the title text (e.g., rename “Frequently Bought Together”)
- Adjust the “Add to Cart” button and text color to match your brand
- Choose which products to group and display as suggestions
- Highlight discounts for buying items together
- Set where the FBT section appears on your product pages
- Change image sizes for bundled products for better visual presentation
- Let customers pick individual items or add all products with one click
- Optionally redirect shoppers straight to checkout after they add items
Pricing
Available in both free and premium versions. The Pro version is priced at $79.99/year.
Best For
Store owners who are looking to promote complementary products in bundles. Perfect if you want to upsell directly on product pages by suggesting grouped items that add more value to the main purchase.
3. One Click Upsell Funnel for WooCommerce – WP Swings
Looking to boost revenue after the checkout?
This plugin from WP Swings is designed to help you do just that, by offering upsells right after the customer clicks “Place Order.”
With just one extra click, they can add more items to their order without having to re-enter payment details.
The plugin makes it easy to create post-purchase upsell offers that feel seamless and relevant. It also includes templates for quick setup, plus performance reports to help you measure what’s working.
A standout feature is its exit-intent functionality, you can display upsell offers in pop-ups when customers attempt to leave your site, giving you another chance to convert.
Key Features
- Fully compatible with popular page builders like Divi and Elementor
- Build unlimited exit-intent and post-purchase upsell campaigns
- Create global one-click funnels that don’t require specific product targeting
- Customize offers based on the customer’s order email
- Use shortcode elements like product name, image, countdown timer, and buttons (“Buy Now,” “No Thanks”) to build engaging offer pages
- Sandbox mode lets you test campaigns safely before going live
- Link your custom upsell pages within the funnel
- Integrates smoothly with other WP Swings WooCommerce plugins
Pricing
Available in both free and premium versions. The paid plan is $59/year.
Best For
Perfect for store owners focused on post-purchase upselling or looking to recover potential lost sales through exit-intent pop-ups, without disrupting the customer’s checkout experience.
4. ShopEngine – Upsell Widget for Elementor & Gutenberg
ShopEngine’s upsell widget gives you a stylish way to present upsell products on WooCommerce stores built with Elementor or Gutenberg.
Using its intuitive drag-and-drop interface, you can design upsell sections that not only look good but also help drive larger purchases.
Beyond upselling, ShopEngine stands out as an all-in-one WooCommerce toolkit, eliminating the need for multiple separate plugins.
It comes packed with extras like variation swatches, product comparisons, wishlists, quick checkout, and more, making it a complete solution for store customization.
Its upsell feature is highly flexible. You can tweak every part of the display, layout, fonts, product info, slider settings, and visual styling to match your brand and engage shoppers more effectively.
Key Features
- Control how many upsell products appear in the slider
- Turn autoplay and loop functionality on or off for product sliders
- Customize visual elements like sale tags, ratings, slider arrows, and dots
- Use drag-and-drop controls to build and arrange upsell sections
- Adjust image size, padding, and background styling for better design control
- Style each upsell product’s text, including fonts, prices, buttons, and titles
- Includes additional WooCommerce tools beyond upselling, such as quick checkout, cross-sells, and wishlists
Pricing
ShopEngine is available in both free and premium versions. Pro pricing starts at $59/year.
Best For
Perfect for WooCommerce store owners, agencies, and marketers who build with Elementor or Gutenberg and want a complete plugin that covers upsells and broader store functionality, without installing multiple tools.
5. Cart Upsell for WooCommerce – Skrotron
Skrotron’s Cart Upsell plugin focuses specifically on displaying upsell offers right on the cart page.
It’s a straightforward tool designed to help you suggest additional products before customers complete their purchase.
The plugin lets you set flexible upsell conditions using “And” / “Or” logic, meaning offers can appear when customers meet all or just some of the criteria.
You can also target upsell items by specific products or product categories.
Key Features
- Display selected products as upsells on the cart page
- Customize product titles, images, and descriptions for each upsell
- Fully responsive design works smoothly on desktops and mobile devices
- Supports Ajax for fast, seamless updates without page reloads
Pricing
Available for $2.42 per month or $29 per year, with a 30-day money-back guarantee.
Best For
Because it’s focused solely on cart page upselling, this plugin is a great fit for beginners who want to start small with upsell tactics and keep things simple.
6. One-Click Upsell Funnel for WooCommerce by Plugify
If you want to add upsell offers on both your cart and checkout pages, Plugify’s one-click upsell plugin is a great choice.
It lets you create unlimited upsell rules that trigger based on factors like cart total, specific products or categories, coupons used, and more.
This plugin also supports offering discounts on upsell items to encourage customers to add more to their order.
The checkout upsells, often called “order bumps,” allow you to highlight extra products during the final purchase step to boost order value.
Key Features
- Display multiple upsell products on both the cart and checkout pages
- Set detailed conditions for when upsells should appear
- Show upsell items in an attractive gallery slider
- Choose where the slider appears on the page
- Pick from several slider layouts for better presentation
- Allow customers to remove upsell products from the checkout if they change their mind
- Enable quantity selection for upsell products
Pricing
The plugin is priced at $2.42 per month or $29 per year.
Best For
Store owners who want flexible upsell options on both cart and checkout pages, with plenty of ways to customize how and when offers are shown.
7. Best Upsell for WooCommerce by IdentixWeb
If you don’t have multiple products to bundle but still want to offer upsells on the cart page, IdentixWeb’s Upsell for WooCommerce plugin is a solid option.
It specializes in showing single upsell or cross-sell products directly on the cart page.
This plugin works well with both full cart pages and mini cart sliders, which are increasingly popular for a quick shopping overview.
For instance, if a customer adds a camera, you could suggest a memory card as a “You May Also Like” or “Pair With Your Cart” item, gently encouraging an extra purchase.
Key Features
- Display related upsell or cross-sell products on cart pages
- Add a simple “Checkout” button to speed up the buying process
- Use a countdown timer to create urgency and motivate faster buying decisions
- Offer multiple discounts on upsell products simultaneously
- Include survey questions in upsell areas to gather customer feedback
- Track impressions, orders, and revenue generated through upsells with built-in analytics
- Customize titles, images, text colors, icons, backgrounds, and call-to-action buttons easily
- Utilize ready-made upsell templates for quick setup
Pricing
This plugin is open-source and currently free to use. A premium version is expected in the future.
Best For
Ideal for WooCommerce store owners who want to display simple, single-item upsells on their cart pages, especially if you prefer quick setup with customization options and are looking for a free solution with solid features.
8. WordPress Sales Funnel Plugin
The WordPress Sales Funnel plugin is designed to help you build effective sales funnels that boost upsells for digital products and improve your return on investment.
It comes with all the essential tools needed to create a smooth funnel experience, making it easier to promote and sell digital goods.
Key Features
- Upsell digital products through subscription-based models
- Dedicated checkout pages that simplify the buying process
- Offer free trials to attract potential customers
- Two-step forms to gather names and emails before checkout, helping with follow-up marketing
- Automatic delivery of digital downloads after payment confirmation
- Integrated payment gateways like PayPal and Stripe for hassle-free transactions
- Sends PDF invoices to customers after purchase
- Integrates seamlessly with tools like Zapier, LearnDash, MemberVault, MemberPress, and others
- Compatible with popular WordPress page builders such as Elementor, Beaver Builder, and Divi
- Create multiple order bumps at checkout to increase average order value
- Provide installment payment plans for digital courses to encourage sign-ups
Pricing
This plugin offers three pricing tiers:
- $97 for a single site license
- $147 for up to five sites
- $397 for ten sites.
All plans come with a 14-day money-back guarantee.
Best For
Perfect for businesses selling digital products on WordPress sites that aren’t tied to WooCommerce.
It’s especially suited for those looking to build sales funnels and upsell digital offerings efficiently.
9. WooCommerce Checkout Add-Ons
The WooCommerce Checkout Add-Ons plugin helps you boost sales by showing related product suggestions right during the checkout process.
It also allows you to offer extra options like free shipping and gift wrapping to make your offers more appealing.
Key Features
- Fully integrates with WooCommerce
- Supports multiple custom field types to suit your needs
- Add discounts and special offers to your upsell items
- Mobile-friendly design for a smooth user experience on any device
Pricing
Available for $79 per year.
Best For
Ideal for store owners who want to promote add-ons and extras during checkout to increase average order value.
Proven Upselling Strategies to Boost Your Average Order Value
You can use a WooCommerce upsell plugin to present upsell offers across different stages of the shopping journey:
- Frequently Bought Together: Bundle related products and recommend them on product pages to encourage customers to buy more.
- Cart Upsells: Suggest upgraded or complementary items right on the cart page to increase what customers add before checkout.
- Checkout Upsells: Create tailored order bumps on the checkout page, allowing customers to add extra products with just one click.
- Upsell Popups: Use eye-catching popups featuring exclusive upsell deals that persuade customers to upgrade their purchases.
- Thank-You Page Upsells: Offer additional products on the thank-you page as a way to thank customers and give them a chance to enhance their order.
- Post-Purchase Upsells: Keep selling even after checkout by presenting upsell offers after the initial order is placed, encouraging repeat purchases.
- Next-Order Coupons: Reward customers with discount coupons for their next purchase to keep them coming back.
- Double the Order: Allow customers to quickly double their order quantity during checkout with a simple click, without leaving the page.
- Product and Cart Add-Ons: Add customization options or extra services on product and cart pages to increase the value of each sale.
Best Practices for Successful Upselling in WooCommerce
Follow these tips to create effective upsell WooCommerce campaigns that drive more sales:
- Recommend Relevant Products: Upselling works best when the suggested products closely relate to what the customer is already buying. Relevant upsells add real value to their purchase and increase the chance of additional sales.
- Limit Choices to Three to Five: While it’s tempting to show many upsell options, too many choices can overwhelm buyers. Offering just three to five relevant suggestions helps customers decide quickly and confidently.
- Focus on Benefits, Not Features: Instead of listing product specs, explain how the upsell items will benefit the customer. Highlighting benLimit Choices to Three to Five:efits connects better with buyers and encourages them to add those products.
- Set Clear Purchase Conditions: To make upsells more targeted, establish rules or criteria that must be met before a customer sees certain upsell offers. This can make your promotions more effective and relevant.
- Avoid Being Pushy: Upselling should enhance the shopping experience, not annoy customers. Don’t overwhelm them with too many suggestions; keep it helpful and subtle.
- Use Discounts to Encourage Upsells: Offer special discounts on upsell products to make the deal more attractive. Customers are more likely to buy when they feel they’re getting added value at a better price.
- Create Urgency with Limited-Time Offers: Adding countdown timers on upsell deals creates urgency, motivating customers to act quickly before the offer expires.
Boost your sales at every step by creating pre-purchase and post-purchase upsells with the UpsellWP plugin.
Conclusion
Upselling remains one of the most effective ways to grow your average order value and boost revenue.
Every plugin has its advantages, and you can select based on your sales goals, such as:
- UpsellWP is the best tool for creating 10+ different upselling offers with an advanced and intelligent recommendation engine.
- YITH is the best addon if you are planning to bundle your upsell offers.
- ShopEngine is a good option if you want a dedicated upsell widget for your Elementor-themed store.
With these best WooCommerce upsell plugins at your disposal, pick the one that fits your needs and take your upsell strategy to the next level.
Related Reads:
- What is One-Click Upsell? 9 Strategies to Increase Upsell Sales
- Best WooCommerce Checkout Plugins
- Best WooCommerce Add to Cart Popup Plugins
- Best WooCommerce Order Bump Plugins
Frequently Asked Questions
Look for ease of use, customization options, compatibility with your store, and effective targeting features.
To create a default upsell in WooCommerce:
Go to a product’s edit page, select “Linked Products,” then add upsell items under the Upsells section.
To show default cross-selling in WooCommerce:
Add products to the “Cross-sells” section under Linked Products on the product edit page; they show in the cart.
Plugins like “UpsellWP or YITH FBT for WooCommerce” are user-friendly for beginners.
Suggest higher-value alternatives, bundle products, or offer limited-time upgrades during checkout.
Upselling encourages buying a better version; cross-selling suggests complementary products.