Are you searching for the best WooCommerce order bump plugins for your online store? You are in the right place.
Order bumps are like add-ons suggested to your customers with an aim to add extra items to their cart. But creating effective order bumps and adding them smoothly requires the right tools. Luckily, WooCommerce plugins offer many options to help you simplify the process.
From those, we have analyzed and hand-picked the 5 best order bump plugins for WooCommerce that can enhance your upselling strategies. These plugins are easy to use, customizable, and effective in increasing your store’s revenue. Let’s get started.
What is WooCommerce Order Bump Plugin?
A WooCommerce order bump plugin is a plugin that helps you to suggest order bumps like upsell, cross-sells, frequently bought together, and more to your customers.
You can show order bumps for WooCommerce that complement the customer’s main purchase using a plugin. It encourages them to add extra items to their cart, boosting your average order value.
A best plugin for order bumps in WooCommerce makes it easy to suggest order bumps across your store with a wide range of customizations, suggestion methods, clear dashboard and more.
Why Order Bump Plugin is Necessary for WooCommerce Stores?
Maximizing every order bump opportunity to increase revenue is crucial. Here’s why order bump plugin is an essential tool for any WooCommerce store:
- Overcome WooCommerce Limitations: WooCommerce’s default checkout process has limited upselling capabilities. An order bump plugin overcomes this limitation by integrating seamlessly into the checkout flow, providing a more robust upsell strategy.
- Boost Average Order Value (AOV): Order bump plugin can significantly increase your AOV by encouraging customers to add additional items, translating to a direct rise in revenue.
- Enhanced Customer Experience: When done right, order bump plugins for WooCommerce provide valuable suggestions, helping customers discover products they might genuinely need or enjoy. This can lead to a more positive and convenient shopping experience.
- Reduced Cart Abandonment: Order bump plugins remind customers about essential or complementary items they might have forgotten, potentially preventing cart abandonment at the final hurdle.
- Increased Customer Lifetime Value: By introducing customers to new products they might like, order bump plugins can increase brand loyalty and encourage repeat purchases, ultimately increasing their lifetime value.
How to Choose the Best Order Bump Plugin for WooCommerce?
When choosing a WooCommerce order bump plugin, consider these essential features to enhance your store’s performance:
- Compatibility with Your Theme and Plugins
Ensure the order bump plugin seamlessly integrates with your existing WooCommerce theme and other plugins without causing conflicts. - Customization Options
Look for a plugin that offers extensive customization. You should be able to easily modify the bump offer’s design, placement, and content to match your store’s branding. - Product Suggestion Methods
Choose order bump plugin with more product suggestion methods like upsell, cross-sell, specific, custom, and related products. - Pricing
Evaluate the pricing structure of the plugin. Check whether it offers you a free version or a subscription model, and ensure if the cost aligns with your budget. - User-Friendly Interface
The order bump plugin you’re choosing should have a simple interface that’s easy to navigate. This saves time and reduces the learning curve for setting up and managing order bumps.
Considering all these key features, let us look into the best order bump plugins for WooCommerce that can help your upsell better.
5 Best WooCommerce Order Bump Plugins to Enhance Upselling
The 5 best order bump plugins for WooCommerce to enhance upselling are:
- UpsellWP
- FunnelKit Order Bumps
- Upsell Order Bump Offer For WooCommerce Pro
- WooCommerce Product Recommendations
- YITH WooCommerce Frequently Bought Together
Now, let us look at each of these plugins in detail to help you pick the right one for your needs.
1. UpsellWP
UpsellWP is the best order bump plugin for WooCommerce that helps you create one-click upsell offers throughout the customer journey. It offers a complete solution to increase your average order value by suggesting targeted order bumps.
At its core, this woocommerce order bump plugin provides a seamless setup process, where you can configure strategic order bumps and upsell offers to ensure the right offer reaches the right customer at the right time.
What about creating order bump offers, you may ask. It gets as easy within a few clicks. It gets even better with its advanced conditions feature that allows you to display order bump offers based on specific conditions, making it possible to provide personalized offers.
With its pre-built upsell templates and customizable options, your checkout order bump campaigns will be ready to launch in minutes.
Key Features
- One-Click Upsell Offers: Allows customers to add upsell offers with a single click.
- Checkout Upsells: You can display your order bumps at checkout.
- Cart Upsells: Shows upsell offers at the cart page.
- Frequently Bought Together: Displays the related products on the product detail page.
- Post Purchase Upsells: Shows offers after an order is placed.
- Upsell Popups: Triggers order bump offers in a popup when products added to cart or when clicking “Proceed to checkout” button
- Thank You Page Upsells: Shows order bump offers on the thank you page.
- A/B Testing: You can experiment with A/B testing for better conversions.
- Advanced Conditions for Campaigns: Targets upsell offers with conditions based on categories, products, carts and more.
- Customizable Offer Templates: Customize the look and feel of your upsell offers.
- Simple Setup: Easy to install and configure.
- Product Types: Supports various WooCommerce product types.
- Compatibility: Works with WooCommerce Cart and Checkout blocks, WPML, and more.
- Reports & Analytics: It has a clear dashboard to provide insights into upsell campaign performance.
Pricing
- Free version available with essential basic features.
- Paid plan starts from $69/year.
2. FunnelKit Order Bumps
FunnelKit is one of the popular WooCommerce plugins designed to create high-converting sales funnels. It includes features for order bumps, one-click upsells, and downsells to improve the overall sales performance of your WooCommerce store.
Key Features:
- Strategic Placement: Order bumps can be added at the checkout to encourage additional purchases.
- Customizable Templates: Offers a range of templates to customize the appearance and content of your order bumps.
- Easy Setup: User-friendly setup process, allowing quick integration into your WooCommerce store.
- Conditional Logic: Allows you to set conditions for when and how order bumps appear to customers.
- Analytics: Provides insights into the performance of your order bumps.
Pricing
- Free version available
- Paid plan starts from $99/year.
3. Upsell Order Bump Offer For WooCommerce
The Upsell Order Bump Offer for WooCommerce is an effective order bump plugin that helps you to offer order bump, upsell, and cross-sell options directly on the checkout page.
Key features
- Bump Offers Across the Website: Allows you to add bump offers on various pages using shortcodes.
- Custom Order Success Page: Customize the order success page to make it more engaging.
- Special Bump Offer on Checkout Page: Provides a unique offer at checkout that can be accepted with a single click.
- WooCommerce Upsell Popup: Display upsell offers in a popup at checkout.
- Category-Based Offer Triggering: Show bump offers based on product categories.
- Custom Bump Design: Replace the default bump offer image with a custom one.
Pricing
- Free version available
- Paid plan starts at $59/year.
4. WooCommerce Product Recommendations
WooCommerce Product Recommendations lets you suggest strategic order bumps, related products, frequently bought together items, and cross-sells. It contains smart recommendations to increase your AOV.
Here’s why WooCommerce Product Recommendations stands out:
- Frequently Bought Together: Displays related products that are often purchased together, encouraging additional purchases.
- Upsell and Cross-Sell Recommendations: Suggests products based on customer behavior and purchase history.
- Graph-Based Intelligence: Utilizes advanced algorithms to generate product recommendations.
- Customizable Recommendations: Allows you to customize the placement in 20 different locations.
- Shortcodes and Widgets: Easily integrate recommendations into various parts of the website using shortcodes and widgets.
Pricing
- No Free version
- Premium plan starts from $99/year.
5. YITH WooCommerce Frequently Bought Together
“YITH WooCommerce Frequently Bought Together” focuses on order bumps that are often bought together, aiming to improve the conversion rates and the Average Order Value (AOV).
Key Features
- Unlimited Suggested Products: Allows you to specify an unlimited number of suggested products for each main product in your shop.
- Customizable Titles and Text: Lets you customize the title of the “Frequently Bought Together” section and the text of the “Add to Cart” button.
- User-Friendly Interface: Easy to integrate and use within your WooCommerce store.
- Targeted Suggestions: Shows highly specific and selected product suggestions to customers.
- Language Support: Available in multiple languages including English, Italian, Spanish, and Danish.
Pricing
- Free version available
- Premium plan starts at $79.
Best Practices for Effective Order Bumps in WooCommerce
Once you have chosen your WooCommerce order bump plugin, you should implement order bumps with careful consideration. Here are some best practices to build effective order bumps.
1. Offer Relevant Products:
- Complementary Products: Choose products that enhance the customer’s primary purchase. For example, if they’re buying a camera, suggest a memory card or cleaning kit.
- Frequently Bought Together: Suggest products which are commonly purchased alongside the main item.
- Product Bundles: Create special bundles combining the main product with the order bump at a discounted price.
2. Strategic Placement:
- Checkout Page: This is the prime location, as customers are already committed to buying and are more receptive to add-ons.
- Before Checkout: You can also offer the order bump earlier in the checkout process, but ensure it doesn’t distract from the main purchase.
- After Order: While less common, use this method for last-minute buys, such as gift wrapping.
3. Compelling Presentation:
- Templates: Customize your order bump templates aligning to our brand’s style
- Visually Appealing: Use high-quality images and simple descriptions to grab attention.
- Call to Action: Include a clear and enticing call to action, like “Add to Cart” or “Get This Now”.
4. Price it Right:
- Affordable: Order bumps should be significantly cheaper than the main product, typically not exceeding 25-30% of its cost.
- Discounts: Offer a discount on the order bump to encourage purchase.
- Highlight Savings: Clearly show the discount or savings compared to buying the item separately.
5. A/B Testing and Optimization:
- Test Different Variations: Experiment with various order bump offers, placements, and pricing to see what resonates best with your audience.
- Track Performance: Monitor the conversion rate, average order value, and revenue generated by order bumps.
- Continuously Refine: Based on the analytics collected, refine your order bump strategy continuously.
Conclusion
Choosing the best WooCommerce order bump plugin greatly enhances your upselling efforts. The five plugins we discussed are the best options available, each offering unique features and benefits to enhance your upselling strategies.
Check out these plugins to find the best fit for your store. Test different offers, keep bumps relevant to the main purchase, and track performance to make your sales efforts even more effective.
Also read:
- 7 Best WooCommerce Upsell Plugins to Increase Your AOV
- 5 Best WooCommerce Related Products Plugins
- Upselling vs cross-selling
- 20-point Checklist for Upsell and Cross-sell
To add an order bump in WooCommerce:
1. Install and activate UpsellWP
2. Go to the WordPress dashboard -> UpsellWP.
3. Select campaign
4. Customize your order bump suggestions and set discounts.
5. Set conditions and activate the campaign.
To add frequently bought together on WooCommerce:
1. Go to the WordPress dashboard -> UpsellWP -> Campaigns
2. Choose “frequently bought together”
3. Set discounts, products, conditions.
4. Save and activate the campaign
To create an upsell in WooCommerce,
1. Install and activate UpsellWP
2. Go to the WordPress dashboard -> UpsellWP.
3. Select your upsell campaign
4. Apply discounts, products, conditions.
5. Save and activate the campaign
A checkout upsell is a sales technique used during the checkout process to encourage customers to purchase additional or upgraded products.
An upsell encourages customers to buy a more expensive or upgraded version of a product, often presented before or during checkout. An order bump is a add-on offered during checkout to enhance the main purchase.
