Increasing the average order value and revenue are top priorities for WooCommerce store owners. By using a WooCommerce frequently bought together plugin, you will achieve both.
A study by McKinsey states that, bought together product recommendations account for 35% of Amazon’s revenue.
But, with too many plugins in the market, how can you find the best one? We have done the work for you. We have listed the 7 best frequently bought together plugins for WooCommerce with its key features.
Analyze all the plugins and pick the best one to fit your needs. Let’s get started.
What is a WooCommerce Frequently Bought Together Plugin?
A WooCommerce frequently bought together plugin suggests related products that customers often purchase together with the main product.
When a customer views a product, this plugin displays additional items commonly bought with it, encouraging customers to add more products to their cart.
Example: Let’s say a customer is viewing a product page for a “Laptop” on your WooCommerce store. With bought together plugins for WooCommerce, suggest Laptop Bag + Wireless Mouse, to increase the total purchase value.
Why is it Important to Use a Frequently Bought Together Plugin In WooCommerce?
- Overcome Default WooCommerce Limitations: The default WooCommerce setup doesn’t have advanced features or customization to suggest bought together products. A separate plugin fills that gap with multiple customization options, suggestion methods, display locations, and more.
- Automate the Process: The plugin suggests products automatically based on your configuration. This saves time and effort for store owners in manual recommendations.
- Increase Average Order Value: When customers see related products, they tend to buy more. This increases the total amount spent per order.
- Boost Sales of Less Popular Items: Bought together plugins can highlight products that don’t sell well on their own. This helps move inventory.
- Enhance Customer Experience: Showing related products makes shopping easier and more convenient for customers. They appreciate helpful suggestions.
- Improve Conversion Rates: By displaying complementary products, customers find it easier to complete their purchases, reducing the chances of cart abandonment.
7 Best WooCommerce Frequently Bought Together Plugins
Here’s the list of 7 Best WooCommerce frequently bought together plugins.
An Overview of the Best Frequently Bought Together Plugins for WooCommerce
Here’s a quick overview:
| S.No | Plugins | Best for |
| 1. | UpsellWP | All-in-one upsell features and customization for increasing average order value. |
| 2. | WPClever | Advanced cross-selling with customizable display and discount options. |
| 3. | Webtoffee | Automated and custom product recommendations with discount bundles. |
| 4. | WP1 | Simple and customizable layout configurations for product suggestions. |
| 5. | StoreApps | Smart recommendation engine with easy setup and configuration. |
| 6. | Premmerce | Customizable display settings and product bundling with special offers. |
| 7. | weLaunch | Manual and automatic product recommendations with decent customization. |
The Best WooCommerce frequently bought together Plugins to Increase AOV
1. UpsellWP – WooCommerce frequently bought together plugin
UpsellWP is the best frequently bought together plugin for WooCommerce. It lets you suggest often bought together products at every step of the buying process.
This plugin combines multiple upsell features into one tool to increase your average order value. You can easily display your bought together products on different locations like top or bottom of the product page, after product summary, before product tabs, and more.
It comes with pre-built templates and advanced customization options for every element of your campaign. Designed to integrate seamlessly with WooCommerce stores, UpsellWP makes it easy to add and customize offers.
UpsellWP also includes other upsell campaigns like Cart and checkout upsell, Next order coupons, Double the Order, Upsell popups, Post-purchase upsells, Product and cart add-ons, and Thank you upsell.
Key Features:
- Frequently Bought Together: Suggest complementary products on product pages.
- Checkout Upsells: Show order bumps directly on the checkout page.
- Post-Purchase Upsells: Offer additional items after the order is completed.
- Cart Upsells: Suggest order bumps on the cart page.
- Double the Order: Provide a discount to encourage doubling the order with one click.
- Next Order Coupon: Offer a discount coupon for the next purchase.
- Thank You Page: Suggest additional products on the thank you page after a purchase.
- Upsell Popups: Trigger popups with offers during the cart or checkout process.
- Product and Cart Add-Ons: Display additional add-ons on the product and cart page.
Pricing:
- Free version available
- Paid plan starts at $69 per year.
Suggest often bought together products using UpsellWP’s easy-to-use frequently bought together campaign.
2. WPC Frequently Bought Together for WooCommerce
WPC Frequently Bought Together for WooCommerce by WPClever is a powerful plugin designed to enhance cross-selling strategies in online stores. It offers advanced settings to display bought-together product suggestions at the bottom of product description pages.
This plugin provides a customizable interface to adjust product visibility, pricing, and discount options, ensuring a smooth shopping experience.
Key Features:
- AJAX Advanced Search: Search by SKU, exact title, phrase, or sentence.
- Discount Settings: Set discounts as a percentage or fixed amount.
- Drag & Drop: Easily rearrange the order of suggested products.
- Default Selections: Enable or disable options by default.
- Customization Options: Customize product list position, visibility, image, and price.
- Variation Selector Interface: Choose between default or WPC Variations Radio Buttons.
- Product Details Display: Show or hide thumbnails, prices, and descriptions.
- Quantity Customization: Allow customers to adjust quantities.
Pricing:
- Free version available
- Paid plan starts at $36 per year.
3. Frequently Bought Together for WooCommerce by Webtoffee
Frequently Bought Together for WooCommerce by Webtoffee is a plugin designed to boost your store’s cross-selling capabilities by displaying product recommendations.
This plugin shows customers related products and often bought together to encourage additional purchases.
Key Features:
- Automated Recommendations: Automatically displays frequently bought together product suggestions.
- Custom Recommendations: Allows manual selection of recommended products.
- Discount Bundles: Provides many options to offer discounts on product bundles.
- Widget Customization: Customize which product details are shown in the recommendation widget.
- Text Personalization: Personalize the text in the recommendation widget to fit your store’s tone.
- Analytics Integration: Track performance and effectiveness of product recommendations.
Pricing:
- No free version
- Paid plan starts at $59 per year.
4. Bought Together for WooCommerce by WP1
This plugin provides customization options for layout, display formats, and the number of products recommended. It is simple to install and configure within WooCommerce.
Key Features:
- Layout Configuration: Customize the layout of the frequently bought together section for each product.
- Product Selection: Select and configure the number of recommended products for each product in your store.
- Customization: Configure the title and widget position
- Enable/Disable Feature: Easily enable or disable the bought together feature.
- Display Formats: Choose between row and table formats for displaying product bundles.
Pricing:
- No free version
- Paid plan starts at $29 per year.
5. Frequently Bought Together Plugin by StoreApps
The Frequently Bought Together plugin by StoreApps uses a smart recommendation engine to display items frequently purchased together on product pages. The plugin allows both automated and manual selection of recommended products.
It is designed for easy integration and setup, offering customization options for displaying these recommendations. With a user-friendly interface, it allows store owners to configure product bundles and variations.
Key Features:
- Customizable Display: Show the best related products manually or automatically with minimal setup.
- Zero-Configuration Plugin: Easy to install and configure, works out of the box with no complex setup required.
- Product Bundles and Variations: Support for bundled products and variations, offering flexibility in recommendations.
- Simple Customizations: Customize in an easy way without technical skills.
- Compatibility: Integrates with various themes and plugins.
Pricing:
- No Free version
- Paid plan starts at $49/year.
6. Frequently Bought Together by Premmerce
This WooCommerce plugin displays related products on your product pages. It showcases a “Frequently Bought Together” section, presenting items commonly purchased together.
This plugin comes with customizable display settings. Additionally, it supports creating product bundles with special offers and discounts. It integrates with many WooCommerce themes and plugins.
Key Features:
- Automated Recommendations: Displays products that are frequently bought together.
- Customizable Display: Adjust the position, layout, and appearance of the recommendation section.
- Easy Backend Management: Manage related products from the WooCommerce backend.
- Product Bundling: Create and show product bundles with special offers and discounts.
- Seamless Integration: Integrates smoothly with WooCommerce themes and other plugins.
Pricing:
- No free version
- Paid plan starts at $49/ year.
7. WooCommerce Frequently Bought Together By weLaunch
This plugin allows you to display products that are often bought together with the main product. This feature appears on both product and cart pages. The plugin can assign related products manually or automatically based on cart or purchase data.
It integrates seamlessly with WooCommerce. It also has decent options for customization.
Key Features:
- Bought Together: Show related products on product pages.
- Cart Page Display: Display related products on the cart page.
- Manual and Automatic Assignments: Choose between manual assignments or automatic based on cart updates and purchases.
- Customization Options: Adjust texts, products to show, display styles, and more.
- Compatibility: Works with WordPress 3.8+, WooCommerce 2.0+, and supports multiple languages.
Pricing:
- No Free version
- Paid plan starts at $39
Get started with UpsellWP’s seamless frequently together campaign and suggest various upsell and cross-sell products.
Final Words
Choosing the right WooCommerce frequently bought together plugin significantly boosts your average order value by encouraging customers to purchase additional items.
The plugins we have discussed above simplify your workflow, provide clear value, and fit seamlessly into your existing setup. Try these recommendations and pick your plugin wisely.
Also Read:
- 5 Best WooCommerce Order Bump Plugins
- 7 Best WooCommerce Product Recommendation Plugins
- 5 Best WooCommerce Related Products Plugins
- 7 Best WooCommerce Upsell Plugins
To create frequently bought together in WooCommerce:
1. Install and activate UpsellWP.
2. Go to WooCommerce dashboard -> UpsellWP ->Campaigns.
3. Choose “Frequently bought together Campaign.”
4. Configure the settings
5. Save, close and activate the campaign.
The frequently bought together feature suggests complementary products to customers based on what they’re viewing or purchasing, encouraging them to add more items to their cart, thereby increasing the average order value.
The best frequently bought together plugin is “UpsellWP.” It lets you create and manage bought together campaigns seamlessly.
Yes, WooCommerce allows you to bundle products. You can create product bundles using plugins like UpsellWP, which enable you to offer grouped items at a discounted rate.
