Top 10 WooCommerce Marketing Plugins to Grow Sales in 2025

Marketing is the backbone of any business to attract, engage, retain customers, and drive more sales. With the right WooCommerce marketing plugin, you can create a more engaging and profitable WooCommerce store.

In this blog, we will look into the:

• Best WooCommerce email marketing plugins
• Best WooCommerce affiliate marketing plugins
• Best WooCommerce referral marketing plugins

Here’s the best part! In the end, we have revealed a special all-in-one WooCommerce marketing plugin to boost your store sales and revenue.

So let’s get right into the list!

Top 10 WooCommerce Marketing Plugins

Here, we’ve covered the 10 best WooCommerce marketing plugins under 4 different categories,

WooCommerce Email Marketing Plugins

• Retainful
• Omnisend
• MailPoet

WooCommerce Affiliate Marketing Plugins

• WPRelay
• AffiliateWP
• YITH WooCommerce Affiliates

WooCommerce Referral Marketing Plugins

• WPLoyalty
• ReferralCandy
• Coupon Referral Program for WooCommerce

All-in-one WooCommerce Marketing Plugins

• UpsellWP

WooCommerce Email Marketing Plugins

Email marketing remains an evergreen yet effective strategy for engaging with customers on a personal level, driving repeat sales, and building long-term relationships.

With the right WooCommerce email marketing plugin, you can automate follow-ups, win back lost sales, and keep your audience informed about the latest updates and offers.

Let’s look into the top WooCommerce marketing plugins to manage emails.

1. Retainful

Retainful is a powerful WooCommerce email marketing plugin for recovering abandoned carts with highly targeted email campaigns. It’s rich in features to keep your customers engaged by automating workflows like post-purchase follow-ups and abandoned cart reminders.

You can easily yield repeat purchases by sending next-order coupons and encouraging customers to return to your store.

Whatever the size of your business, Retainful offers an efficient solution to grow your email list, build customer relationships, and boost sales.

Special Features

• Abandoned cart recovery emails.
• Welcome emails, order follow-ups and thank you emails
• Popup forms to capture and grow your email lists.
• Post-purchase workflows and next-order coupons.
• Email Segmentation based on demographics, behavior, and more.
• Drag-and-drop email builder.
• Pre-designed templates with customization options

Pricing

• Free plan available
• Pricing starts from $9/month

2. Omnisend

Omnisend is another best WooCommerce marketing plugin with extended features to simplify your email marketing efforts. With its pre-built templates, you can easily create visually appealing, shoppable emails that engage customers.

In addition to emails, Omnisend integrates SMS and MMS marketing with which you can communicate directly with customers through their mobile devices.

Special Features

• Drag and drop email builder with pre-made templates.
• Pre-built workflow automation.
• SMS and MMS marketing.
• Popups and forms to grow subscriber list.
• Email segmentation.
• Live reports and analytics

Pricing

• It has a free plan
• Pricing starts from $16/month

3. MailPoet

With MailPoet, you can easily create, send, and manage email campaigns directly from your WordPress dashboard. Its intuitive interface and pre-designed templates make it easy to create emails for order confirmation, product promotions, and follow-ups.

You can also integrate personalized product recommendations based on customer’s browsing history and interests in the mail.

Special Features

• Seamless integration with WooCommerce.
• Automate abandoned cart emails, welcome series, and post-purchase follow-ups.
• Audience segmentation based on purchase behavior and history.
• Subscriber management.
• Real-time reports on open rates and clicks.
• Pre-built email templates.

Pricing

• It has a free version.
• Pricing starts from $8/month.

WooCommerce Affiliate Marketing Plugins

Affiliate marketing is a new-age marketing strategy to expand reach, boost sales, and grow your WooCommerce store. Through this commission-based system, you can collaborate with affiliates or influencers to promote products, drive traffic, and generate more revenue for your store.

Let’s get to know the top affiliate marketing plugins for WooCommerce

1. WPRelay

WPRelay is the best WooCommerce marketing plugin designed to automate affiliate program management with zero learning curve. It offers a user-friendly interface for hiring affiliates and setting up affiliate programs based on commission type.

It is easy to integrate and configure, making it an ideal option for beginners who have just started affiliate marketing in their WooCommerce store. With its real-time analytics and customizable payout structure, you can reward affiliates effectively and nurture long-term partnerships.

Special Features

• Personal affiliate dashboard.
• Simple affiliate registration and onboarding process.
• Customizable commission structure.
• Built-in signup forms.
• Integration with PayPal and Tremendous.
• Live reports on affiliate performance.
• Automated affiliate payouts.

Pricing

• Pricing starts from $99/year

2. AffiliateWP

AffiliateWP is a self-hosted WordPress affiliate plugin offering a robust set of tools to recruit, manage, and reward affiliates. With its real-time tracking, you can monitor the detailed reports on affiliate performance from one centralized dashboard.

You can create unique referral links, affiliate banners, coupons, QR codes, and more with ease. It is perfect for businesses looking to expand their word-of-mouth affiliate marketing.

Special Features

• Custom affiliate dashboard
• Multi-tier commissions.
• Customizable commission structures.
• Advanced options to detect fraud.
• One-click payout feature
• No middleman fees are charged.
• Supports 30 languages.
• Advanced affiliate tracking and reports

Pricing

• Pricing starts from $374/year

3. YITH WooCommerce Affiliates

With YITH WooCommerce affiliates, you can promote your products and pay your affiliates only for successful conversions. You can track visitors, conversions, and payouts all from your WooCommerce dashboard.

It’s best suited for small businesses that are new to affiliate marketing.

Special Features

• Simple affiliate program setup.
• Automated email notifications for affiliates.
• Flexible payout scheduling.
• Live reports on affiliate performance.
• Compatible with other YITH WooCommerce plugins.

Pricing

• Pricing starts from $179.99/year
• It has a free plan too.

WooCommerce Referral Marketing Plugins

Referral marketing is a clever strategy where you reward your existing customers for referring new customers to your store. This strategy saves a lot on your customer acquisition costs while boosting sales and customer loyalty.

Let’s dive into the best WooCommerce referral marketing plugins.

1. WPLoyalty

WPLoyalty is an excellent WooCommerce marketing plugin specially developed to reward customers for their purchases. This creates a win-win situation as you can drive repeat purchases and enhance customer relationships while rewarding them.

With this plugin, you can also reward customers who refer new customers to your store. This decreases your customer acquisition costs while keeping your existing customers engaged.

This plugin offers flexible reward structures and suits stores of all sizes and needs.

Special Features

• Customizable rewards types such as points, discounts, free shipping, and more.
• Conditional loyalty programs based on customers, products, language, and more.
• Loyalty program gamification with levels and tiers.
• Schedule campaigns for special promotions and occasions.
• Automated referral program workflows
• Personalized referral links for each customer.
• Real-time analytics to track referral performance.

Pricing

A free version is available
Pricing starts from $99/year

2. ReferralCandy

ReferralCandy is another popular WooCommerce marketing plugin for creating and managing referral programs for WooCommerce stores. This plugin offers flexibility in rewarding your customers either through discounts or cash.

It automates and simplifies your referral program management. You can also track referral performance and optimize it for maximum impact.

Special Features

• Automated referral and affiliate programs.
• Flexible reward structures like discounts, cash, and store credits.
• Customizable referral widgets and email templates.
• Automate referral tracking and payout processes.
• Real-time performance reports.
• Fraudulent detection options.

Pricing

• Free version available
• Paid plan starts from $59/month

3. Coupon Referral Program for WooCommerce

With coupon referral program, you can fully create and customize a coupon referral system for your WooCommerce store. With its coupon reporting feature, you can analyze coupon usage and its performance. You can also restrict coupons to a single use.

With its advanced features, you can easily grow your customer base, enhance brand awareness, and yield repeat purchases.

Special Features

• Reward systems like discount coupons, points, and store credits.
• Sign-up and referral coupons.
• Compatibility with WooCommerce points and rewards.
• Customizable referral widgets.
• Unique referral links for each customer.
• Flexible rewards for both referrer and referred customer.

Pricing

• Pricing starts from $49/year

All-in-one WooCommerce Marketing Plugin

Sales are the ultimate goal of any marketing strategy which you can achieve by integrating all-in-one WooCommerce marketing plugins. From upselling and cross-selling to recommending frequently bought together and next-order coupons, these plugins provide comprehensive solutions to boost sales.

UpsellWP is the best WooCommerce marketing plugin to increase sales by showing upsell products and cross-sell recommendations. With this plugin, you can show related product suggestions from the shop page to thank you page of your store.

It offers a range of features like one-click upsells, cart add-ons, product add-ons, and more. It comes with pre-designed offer templates which you can customize based on your brand voice.

With UpsellWP, both store owners and customers can utilize a frictionless store experience. With this plugin in hand, you can easily boost conversions, customer experience, and overall store revenue.

Special Features

• Checkout upsell to show order bumps right before checking out.
• Show exclusive post-purchase upsell offers.
• Upsell on the cart page with a cart upsell feature.
• Display frequently bought together products.
• Special features to double the order quantity.
• Provide compelling next-order coupons.
• Show time-sensitive upsell popups
• Upsell on the thank you page.
• Advanced smart product recommendations feature.

Pricing

• Pricing starts from $69/year
• It has a free plan too.

Visit this page to learn about advanced pricing plans

Marketing Plugins for WooCommerce – Quick Recap

Here’s a quick recap on marketing plugins for WooCommerce.

Sum Up!

All these WooCommerce marketing plugins offer unique marketing solutions and are the best in the market. But choose based on your store’s marketing requirements and goals.

These 10 best marketing plugins for WooCommerce will equip your store to achieve your ultimate target – sales. The right combination of these plugins can significantly impact both short-term conversions and long-term customer loyalty.

Here’s a complete list of the best WooCommerce upsell and cross-sell plugins

Related reads on upselling and cross-selling:

• Best WooCommerce add-to-cart popup plugins
• Best WooCommerce checkout plugins
• Best WooCommerce product add-ons plugins
• Best WooCommerce frequently bought together plugins